The new headquarter building in Haining is located in a rapidly developing region that is dominated by high rise office buildings and modern design. Since this project is intended as a headquarter building for two real estate firms the goal was to make a memorable visual impact while ensuring high functionality on the interior.
DESTINATION ARCHITECTURE
THAT MOVES PEOPLE AND MARKETS
Architecture for Resorts and Retreats
You want more than a building.
You want a place people seek out, photograph, and remember.
From ski slopes to waterfronts to city skylines.
Design That Drives Bookings and Value
You need architecture that does more than look good. We help you drive bookings, increase value, and strengthen your brand through purposeful, high-impact design.
Expert Guidance for Complex Locations
You are building in challenging terrain: mountains, islands, remote sites.
We guide you through it with clear design, fast coordination, and one aligned team from start to finish.
a note from the founderS
Hospitality is ultimately a people business.
After decades of working with developers, operators, investors, consultants and contractors around the world, we have learned that successful projects are built on relationships as much as design. Most challenges are not about creativity. They are about coordination, communication and bringing different stakeholders together around a shared vision.
Our clients range from experienced developers and global operators to entrepreneurs entering hospitality for the first time. Our role is to create alignment, maintain momentum and help teams make confident decisions at the right time.
We care deeply about design, but equally about being trusted partners throughout the journey. If you’re looking for a team that values relationships as much as results, we’d be delighted to start a conversation.
Nicola C. Beck & Richard Coutts
Services
OUR MEDIUMS
At NBAX, we design architecture that frames the vision, interiors that shape the atmosphere, landscapes that ground the experience, and masterplans that give it direction.
Destination Architecture
We design landmark architecture that creates identity, commands presence, and delivers lasting impact across cityscapes, coastlines, and mountain terrain.
Hospitality Interiors
Our interiors reflect character, elevate experience, and carry your story through every detail from guest suites and F&B venues to statement lobbies.
Resort Design
We plan resorts that captivate guests, optimise operations, and maximise returns, turning innovative concepts into signature destinations.
20 +
Years of Experience
50 +
Destinations Shaped
4 +
Continents
1
Mission
Latest PROJECTS & NEWS
Fresh work, big ideas, and the next chapter of the NBAX story.
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Haining Headquarter
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NBAX wins Monaco Smart and Sustainable Architecture Award 2022
“The Monaco Smart and Sustainable Architecture Award award recognizes design excellence of smart sustainable marinas and yacht clubs worldwide.”
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Marbella Hotel, The World Islands, Dubai
The Marbella Hotel is a boutique luxury hotel located on the World Islands in Dubai, conceived as a coastal retreat that draws inspiration from the lifestyle, textures, and atmosphere of the Andalusian coast.
Ready to start a new venture with NBAX?
If you’re creating something that needs to stand out, deliver impact, and increase long-term value, we’re ready to help you design it right.